Electric Perspectives brings advertising directly to the attention
of the people whose opinions and decisions shape the power industry, the current
and future leaders of shareholder-owned electric companies.
|Senior or above
The typical reader has worked in the industry for 26 years and has purchasing involvement totaling $8.2 million yearly. Fifty years old and earning $125,000 annually, he or she has subscribed to Electric Perspectives for seven years and spends an average of 36 minutes with each issue.
||TIME SPENT WITH EACH ISSUE|
|5 or more
||1/2 hour or more
|10 or more
||1 hour or more
|20 or more
||1 1/2 hours or more
These executives face greater uncertainty and competition today than any
utility leader has since September 1882, when Thomas Edison himself threw the
switch at Pearl Street Station in New York City and created the world's first
electric utility. At both the federal and state levels, public policymakers are
making huge changes in the industry in terms of environmental policy,
regulation, financial flexibility, and much more.
To navigate these tumultuous times and ensure that their companies emerge
survivors, utility executives turn to Electric Perspectives as they do
no other publication in the utility trade press. Its top-down management
perspective on the critical public policy, marketing, and management issues of
the day makes it preferred reading for managers throughout the industry.
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